ChatGPT turns 1: AI chatbot’s success says as much about humans as technology

  ChatGPT was launched on Nov. 30, 2022, ushering in what many have called artificial intelligence’s breakout year. Within days of its release, ChatGPT went viral. Screenshots of conversations snowballed across social media, and the use of ChatGPT skyrocketed to an extent that seems to have surprised even its maker, OpenAI. By January, ChatGPT was seeing 13 million unique visitors each day, setting a record for the fastest-growing user base of a consumer application.

  Throughout this breakout year, ChatGPT has revealed the power of a good interface and the perils of hype, and it has sown the seeds of a new set of human behaviors. As a researcher who studies technology and human information behavior, I find that ChatGPT’s influence in society comes as much from how people view and use it as the technology itself.

Generative AI is forcing people to rethink what it means to be authentic

  It turns out that pop stars Drake and The Weeknd didn’t suddenly drop a new track that went viral on TikTok and YouTube in April 2023. The photograph that won an international photography competition that same month wasn’t a real photograph. And the image of Pope Francis sporting a Balenciaga jacket that appeared in March 2023? That was also a fake.

  All were made with the help of generative AI, the new technology that can generate humanlike text, audio, and images on demand through programs such as ChatGPT, Midjourney, and Bard, among others.