The Nutrition Facts label, that black and white information box found on nearly every packaged food product in the U.S. since 1994, has recently become an icon for consumer transparency.
From Apple’s “Privacy Nutrition Labels” that disclose how smartphone apps handle user data, to a “Garment Facts” label that standardizes ethical disclosures on clothing, policy advocates across industries invoke “Nutrition Facts” as a model for empowering consumers and enabling socially responsible markets. They argue that intuitive information fixes could solve a wide range of market-driven social ills.
Yet this familiar, everyday product label actually has a complicated legacy.